A platform to celebrate those who made a path-breaking contribution to the media, content, advertising and marketing universe, in the calendar year gone by.

March 2021, Hyatt Regency Chennai.

MEDIANEWS4U ABOUT

STRAIGHT TALK summit by Medianews4u.com is the first of its kind in this market, where brand owners will speak up on their journey, success story and learning therein. It will bring to the fore custodians of several strong and trusted brands, and their hitherto unheard stories.

The day long summit will witness experts will give loads of insights on future Challenges in Marketing and opportunities for Brands through exploitation of emerging market place and tech innovations through various Knowledge sessions by expert strategists from leading agencies.

THEME: REGIONAL UPRISING

Its the time for Regional and Retail brands to stand up and push the envelope of growth. Regional and Retail brands should stop telling themselves that they are regional and hence limited in their methods and practices. Instead, its time  for them to showcase their limitless  marketing acumen, innovation, and consumer understanding when it comes to building brands

Great Speakers

● Retail Brand Owners / Entrepreneurs ● Brand Owners / Entrepreneurs – Regional Brands ● CEOs/Directors/Business Leaders ● CMOs / Brand Custodians ● Advertising/ Digital / Marketing / Media Thought Leaders ● Digital Experts

GAME CHANGER 2018 EVENT DETAILS

GAME CHANGER 2019 Jury

CVL Srinivas

Country Manager - WPP India

Srinivasan K Swamy

Chairman - R K Swamy Hansa Group

Partho Dasgupta

CEO - BARC India

B Srinivasan

MD - Vikatan Group

Pankaj Krishna

Founder & CEO - Chrome DM

Avinash Kaul

CEO & MD - Network 18 & A+E Networks - TV 18

Navaneeth L V

CEO, THG Publishing

Pradeep Hejmadi

CEO - Aidem Venture

Vishnu Mohta

Founder & CEO - Hoichoi

Sanjay Reddy

Founder – Sillymonks Entertainment

Kishan Kumar

Vice President – Wavemaker

Senthil Kumar

Chief Creative Officer - Wunderman Thompson India

Mahesh Anand

President - Nippon Paints

Anirudh Pandita

Founder - Pocket Aces

Aarti Iyer

Head Marketing - Unibic Foods

Abhinav

CEO - Asianet News Media and Entertainment Pvt. Ltd.

Sumanth Sudarshan

Head of Marketing - Acer India

Prashant Deshpande

Head - Marketing at Kurlon Enterprise Ltd

Dilip Venkatraman

Founder & CEO - VideoTap

Sunder Muthuraman

CEO APAC and Global Chief Client Officer, Analytics Practice - Kantar

Venkatesh Adavi

Vice President - Monetization Strategy - Dailyhunt

LEADER SPEAK 2ND EDITION

What is our Goal

How you transform your business as technology, consumer, habits industry dynamic s change? Find out from those leading the charge.

GAME CHANGER 2018 Winners

10.05 AM
Inauguration

Straight Talk

Inauguration

10.05 - 10.25 AM
Individual Knowledge Session

Straight Talk

Individual Knowledge Session

Monaz Todywalla – Vice-President, Wavemaker India: ''Market Share Vs Mind Share? What is critical for Regional Brands in Cash Strapped and Competitive Economy ?"

10.25 - 10.45 AM
Individual Knowledge Session

Straight Talk

Individual Knowledge Session

Vikram Thanna - Head of Advertising Sales & Business Head of Regional Clusters, South Asia at Discovery Inc:

Key Note on “Regional Content: Driving Relevance in an Evolving Regional Content Ecosystem”

10.45 - 11.00 AM
Individual Knowledge Session

Straight Talk

Individual Knowledge Session

Anup Chandrasekharan - Business Head, Colors Tamil: ''Television Content With Purpose "

11.00 - 11.30 AM
Fire Side Chat

Straight Talk

Fire Side Chat

Varun Pothy - Director, Pothys in Conversation with Shriram Sanjeevi – Founder, Miles2Go, Consulting Services: ''Integrating Brands into Culture"

11.30 - 11.45 AM
Tea Break

Straight Talk

Tea Break

11.45 - 12.45 PM
Panel Discussion

Straight Talk

Panel Discussion

On “Is it Time for Retail Brands to shift from creating 360-degree Campaigns to Creating 365 Days experience?”

  • Rajendra Prasad - General Manager, Wavemaker Chennai
  • C.K.Kumaravelu - CEO & Co Founder, Naturals Saloon & Spa
  • Rahul Row - CMO & Head of Sales, GoColors
  • B.S.Vishal - Vice President Marketing, Viveks
  • Sandeep Gupta – DGM Marketing Personel Care TTK Healthcare

Moderator – Shriram Sanjeevi – Founder Miles2Go, Consulting Service

12.45 - 01.00 PM
Individual Knowledge Session

Straight Talk

Individual Knowledge Session

N.Sugumar – Executive Director, Top Anil Marketing Company: ''Challenges of Building a brand from the hinterland"

01.00 - 02.00 PM
Lunch Break

Straight Talk

Lunch Break

02.00 - 02.20 PM
Individual Knowledge Session

Straight Talk

Individual Knowledge Session

Majid Khan – Chief Business Strategist, Ananda Vikatan: ''Decoding Digital Tamil Nadu"

02.20 - 03.10 PM
Panel Discussion

Straight Talk

Panel Discussion

On “Reinventing Cinema as a Medium and Leveraging its reach and Impact”

  • Dhananjayan – Founder, BOFTA
  • Suresh Kalpathi - Chairman & CEO
  • Sab John Edathattil
 - Screen Writer
  • Muni Kannaiya – Independent Consultant Cinema Screens

Moderator – A.J Christopher – Founder Nimbuzz Consulting

03.15 - 03.45 PM
Individual Knowledge Session

Straight Talk

Individual Knowledge Session

Nandita Raman - Associate Vice President - SEO & Content Marketing, Social Street : "Regional Content = More Customers!!!"

03.45 - 04.05 PM
Individual Knowledge Session

Straight Talk

Individual Knowledge Session

Blessings A Manigandan – CEO, Tony & GUY: "Understanding the Millenials - Lessons from Lifestyle Consumption"

04.15 - 04.30 PM
Tea / Coffee Break

Straight Talk

Tea / Coffee Break

04.30 - 05.30 PM
Panel Discussion

Straight Talk

Panel Discussion

On “Purpose led Communication? Is it time for Regional & Retail brands to jump into it?”

  • Dr. SakthiVel - Managing Director, Challege Ads
  • Abhishek Shah – Founder, be positive 24
  • Sharath – General Manager, ARS Steel
  • Bupesh Nagaraj – Founder Indira Projects
  • Kavitha Ganesan - Head – Brand Marketing TVS eurogrip
  • Antony Savio.P – Senior Brand Manager, TTK Healthcare

Moderator – Sathish Anbarasan - Founder, AKKU

05.30 - 06.15 PM
Fire Side Chat

Straight Talk

Fire Side Chat

Ma Foi K.Pandiarajan - Hon’ble Minister for Tamil Official Language, Tamil Culture and Archeology (Government of Tamil Nadu) in conversation with K Ramakrishnan - Senior Managing Director, Strategic Relationships at Spark Capital Advisors (India) Pvt. Ltd ''Building, creating value & pivoting a brand in an uncharted business - Dynamics & Challenges"

GAME CHANGER 2019 Nominees

Legendary Creator

Ashish Bhasin

CEO, APAC and Chairman, India - Dentsu Aegis Network

For growing a network and its next generation of leaders, taking up a larger mandate, and continuing commitment to industry bodies.

Transforming Salon Spa Business

Sidharth Rao

Chairman - Dentsu Webchutney & Happy Mcgarrybowen

For being the torchbearer in mainlining digital

Arun Iyer, Raja Ganapathy, Vineet Gupta

Founders - Spring Marketing Capital

For Underlining the equity of marketing capital in building brands.

Anupriya Acharya

CEO - Publicis Groupe

For bringing Publicis Media into the reckoning in India, and taking on the Publicis Groupe mandate in South Asia

Media

Nisha Narayanan

COO, Director- Red FM & Magic FM

For keeping the category abuzz, while using radio as a force for good.

Ravish Kumar

Managing Editor - NDTV India

For championing the fight against knowledge inequality and serving as an inspiration for brave journalism

Karan Bedi

CEO - MX Player

For building the foundation of a content powerhouse as a force to be reckoned with

Sameer Singh

Vice President - Monetisation India, ByteDance

For making India TikTok to a new tune

Marketing

Anand Narang

VP marketing - Bata India

For surprising the category by refreshing a legacy brand

Srivats TS

VP - Marketing, Swiggy

consistently delivering cut-through brand communication and strategically expanding scope of the category.

Sharat Verma

Marketing Head - P&G India, and Business Leader of Fabric Care

For consistently building brands led by purpose and shaving stereotypes.

Atit Mehta

CMO - Byju's

For creating a top of mind brand and mainstreaming edutech as a category.

Editorial Choice

Industry Contribution and Editorial Choice – Regional will be chosen by the Medianews4u.com Editorial team.
Process Auditor – Nominations and Judging: Gokul Krishnamurthy.
"GameChanger 2019 - Industry Contribution"

Ramesh Narayan

Founder – Canco Advertising. For his selfless and unceasing contribution to the advertising, media and marketing universe, through industry bodies and associations, officially and otherwise.

For his selfless and unceasing contribution to the advertising, media and marketing universe,through industry bodies and associations, officially and otherwise.

GameChanger 2019 Regional

Television

Siju Prabhakaran

Executive VP - South Cluster, ZEEL

For driving ZEE Tamil Channel to dominate the core prime time in Tamil GEC space for the first time in the history of Tamil Television Market.

Online Media

Mariam Mammen Mathew

CEO - Manorama Online

For successfully spearheading the digital transformation of a 100 years old Media entity Malayala Manorama

Animation

Rajiv Chilaka

CEO - Green Gold Animation

For building Hyderabad a global animation content hub and for making Indian IPs go Global.

Radio

Rajeev Nambiar

President & CEO - Hello FM, Malar Publications

For successfully exploring the power of hyper local reach in TN to put the FM Radio Network in numero uno position.

Digital Content

B Srinivasan

MD - Vikatan Group

For pioneering digital adoption and harnessing the power of content through symbiotic partnership with digital platforms.

Legendary Creator

Bala Kailasam

Founder - Min Bimbangal

Transforming Salon Spa Business

CK Kumaravel

Co- Founder - Naturals

For positively decoding the franchise business model and transforming the fortune of salon & spa industry

Social Impact

Jayshree Raveendran

Founder & Managing Trustee - Ability Foundation

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